The boldest, craziest, most playful games ever.

Giant rolling eggs, flying paper planes, cricket-driven chairs, and a hopscotch like no other. We celebrated The Bobo Choses Games, the first games inspired by the board games that brought the AW25 Tic-Tac-Toe women’s collection to life. Here’s the story.

Whatch the full video

Ready?

We brought together 35 creative women at our Barcelona flagship store and led them to The Bobo Choses Arena, an old sports center transformed into our game board. And the players? They became the game pieces.

Set?

After an epic opening speech by The Host, the teams of athletes had to face four unconventional challenges.


100- METER EGG SPRINT

The first challenge of The Bobo Choses Games. A test of agility and skill where the athletes had to roll some eggs (sorry, EGGS) at full speed around a closed circuit. Sudden stops, sharp skids, and a few uncontrollable derailments that all ended well.


TRIPLE JUMP ON CHALK SQUARES

A challenge designed to push balance to the limit and land the most impressive jumps. A test of patience, focus, and coordination, with plenty of jumps (obviously). And plenty of joy too.


SYNCHRONIZED CHAIR BATTLE

Moments of tension, falls, speed, and the occasional advance move. The third challenge of The Bobo Choses Games, inspired by the classic game of musical chairs, but instead of music, an orchestra of pigeons trained for sports competitions. It brought out all the competitiveness the athletes had inside.


LONG THROW OF A LIGHT AIRPLANE

The fourth and final challenge of The Bobo Choses Games. A test designed to let our athletes’ imaginations take flight, where skill, aim, and ingenuity were the stars. Team 4 stood out with a 15-meter throw, breaking every record imaginable. And 15 meters… well, that’s loooong!

GO!

All good things must come to an end. And so do The Bobo Choses Games. After a final speech, The Host announced the winners… and they were… everyone! Yes, everyone. She then invited them to a final feast worthy of the Games themselves.

But The Bobo Choses Games don’t end here. It’s your turn now. Do you accept the challenge? Pick your winning look.

“The important thing isn’t just playing, but never stopping. No matter how old you are.”

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